Give Them A Sporting Chance were looking to revamp their website to showcase the charity’s work, document experiences and to attract donations, fundraising activities, support and nominations. Donations would continue to be through the charity’s Just Giving page. The previous site had been built with static HTML pages, so they wanted a simple to use Content Management System for the team of volunteers to edit and update stories.
We were reunited on the project with Chairman of the charity, ‘the Charitable Adventurer’ Charlie Martell, who loved the work that Synechis had done to support his Pacific rowing challenge and fundraising efforts.
It was clear from the outset that we wanted to bring to life the incredible experiences that recipients were having through their Sporting Chances by using the wealth of inspiring and emotive stories, spectacular and heart-warming images and videos in the charity’s archive and to create a platform to document new Sporting Chances.
We felt that the best way for new visitors to find out about the charity’s work was through storytelling, with some thoughtfully executed copy conveying the messages of some of the unique features of the charity.
Visitors can dive deep into the history of the charity by accessing a summary of every sporting chance since 1990. Where media was available, listings are enhanced with an image gallery or video.